Kathy Swidwa

Professional Bio

Kathy oversees marketing and branding for the College of the Liberal Arts. She creates and executes marketing strategies aimed at bolstering student recruitment and retention, increasing alumni and donor involvement and philanthropic support, and enhancing the college’s stature as one of the nation’s premier liberal arts institutions. Serving as the college's "chief branding officer," Kathy works with the units in the college to educate them on marketing and branding best practices to ensure consistency throughout the Liberal Arts community.